We worked closely with a Broadway marketing agency RPM, to design the Front of House (FOH) space for Death Becomes Her musical playing at the Lunt-Fontanne Theatre in New York.

The objective was to create an immersive branded FOH environment that reflects the show’s themes and extends its narrative beyond the stage. It was designed to convey key information to theatergoers while building anticipation and brand engagement leading up to its first preview and opening night.

Photos: Avery Brunkus, RPM